CATALYST: Las Vegas Mastermind For The Empowered Entrepreneur
CATALYST is the ultimate podcast for ambitious entrepreneurs who are ready to break free from corporate constraints and build a legacy of wealth and purpose. Hosted by Sonia Petkewich, a dynamic business strategist, this show delivers raw, peer-to-peer insights that transform overwhelmed solo entrepreneurs into connected, motivated business owners through deep dives into business fundamentals, personal growth, strategic processes, marketing mastery, profit optimization, and meaningful purpose. Whether you’re hustling to scale from a side project to a multi-million dollar enterprise or seeking to create more freedom and impact, CATALYST provides the actionable wisdom, networking opportunities, and community support to help driven, self-made professionals turn their entrepreneurial vision into reality.
Episodes

Mar 25, 2025
Mar 25, 2025
14 min
In today's episode, we dive into the health and wellness of entrepreneurs. I share my personal story of overcoming weight issues and family health challenges, and how redefining my values and mindset led to lasting change. Learn how shifting your language and aligning your actions with your core values can transform your health and business success. Don't miss this intimate and inspiring conversation on achieving a balanced, healthy entrepreneurial life.
What You'll Hear:
Introduction to Entrepreneurial Health
The Stigma of Busyness
Personal Health Struggles
The Turning Point
The Power of Language and Values
Achieving Health Goals
Redefining Work-Life Balance
Conclusion and Call to Action
Curious About Masterminds? click here to book a call or grab coffee
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 21, 2025
Mar 21, 2025
38 min
In today's episode, I had the pleasure of chatting with Rubi, my podcast producer and founder of Podcast & Co. We had a blast talking about how Podcast & Co. came to be, and Rubi shared her fascinating journey from the music industry to becoming a successful podcast entrepreneur. She opened up about her struggles, finding herself through podcasting, and how one podcast changed her life. We also dived into some highs and lows, the importance of mastermind groups, and how community support can make all the difference. Plus, Rubi gave some awesome insights on starting your own podcast, whether it's for a business or just sharing your passion. If you’ve ever thought about starting a podcast or love hearing about entrepreneurial journeys and the power of storytelling, you won’t want to miss this one! Check out all the details and links in the show notes. Enjoy!
What You'll Hear:
Rubi's Journey in the Music Industry
Discovering Podcasts and Personal Transformation
Starting a Podcast and Finding Purpose
Building a Podcast Business
Challenges and Successes in Podcasting
Overcoming Imposter Syndrome and Self-Sabotage
The Power of Mastermind Groups
Launching and Managing a Podcast
Curious About Masterminds? click here to book a call or grab coffee
Connect with Rubi:
@rubiskilton | @podcastandco | @podcostudio
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 18, 2025
Mar 18, 2025
14 min
in today's episode, we're diving into the concept of core values, or as Mike Michalowicz calls them, immutable laws. I'll share insights from 'The Pumpkin Plan' and discuss how these laws define both personal and business ethics. We'll explore the influence of core values on hiring, partnerships, and vendor agreements, drawing from my own experiences and the Mastermind group's discussions. I'll also outline my core values for Catalyst, such as self-advocacy and community with a purpose. Join me as we reflect on how these principles can drive your business forward. Don't forget to check the show notes for ways to connect and dive deeper into your own immutable laws.
What You'll Hear:
Defining Immutable Laws
Applying Immutable Laws in Business
Personal Core Values
Community and Generosity
Curiosity and Exploration
The Importance of Accountability
Conclusion and Call to Action
Curious About Masterminds? click here to book a call or grab coffee
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 14, 2025
Mar 14, 2025
41 min
In this episode of my podcast, I sit down with Ashley, an inspiring insurance agency owner, to discuss her unique journey from sports management to running her own insurance agency. Ashley shares insights into the challenges and rewards of her profession, emphasizing the importance of building relationships and understanding the nuances of business insurance. We also talk about her role as a mom to twin toddlers and how she balances motherhood with business ownership. Additionally, Ashley highlights the value of mastermind groups for professional growth, shares her approach to team transparency, and reveals her ambitious goals for the future. This episode provides a deep dive into both the insurance industry and the personal experiences that drive professional success.
What You'll Hear:
Journey into the Insurance Industry
Challenges and Nuances of Insurance
Business Ownership and Team Management
Personal Life and Parenting
The Reality of Parenting a Three-Year-Old
Balancing Business and Personal Life
The Importance of Self-Care
Mastermind Groups and Networking
The Value of Coaching and Community
Looking Ahead: Goals for 2025
Final Thoughts and Contact Information
Curious About Masterminds? click here to book a call or grab coffee
Connect with Ashley:
Website
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 11, 2025
Mar 11, 2025
6 min
Today, we're diving into the next steps for your budding business—transitioning from a side hustle to a full-fledged enterprise. We'll cover the essentials of setting up business bank accounts, managing inventory, and why the right insurance and cybersecurity are critical as you scale. Plus, don't miss upcoming episodes with Ashley on insurance and asset protection. Tune in for tips on keeping your growing business safe and thriving!
What You'll Hear:
Scaling Your Business
Managing Business Finances and Assets
Upcoming Episodes on Asset Protection
Common Mistakes in Business Growth
Structuring and Insuring Your Business
Final Thoughts and Resources
Curious About Masterminds? click here to book a call or grab coffee
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 7, 2025
Mar 7, 2025
35 min
In this episode of the Catalyst podcast, I welcome my longtime friend Ruth Furman, founder of Image Words Communications, to share her 24-year journey in the public relations industry. Ruth delves into the inception of her business following a job termination in 2001, discussing the evolution of PR from traditional methods to contemporary digital strategies. She highlights the challenges she faced as a solopreneur, the importance of collaboration, and her relentless adaptability. Ruth also touches on the significance of understanding client needs, the power of self-awareness, and the lessons learned from joining a Mastermind group. Our conversation provides valuable insights into balancing personal values with business growth and the continual process of reevaluating and honing one's strengths.
What You'll Hear:
Starting Image Words Communications
Evolution of PR and Digital Storytelling
Lessons Learned as a Solopreneur
Navigating Challenges and Growth
Understanding PR and Marketing
Balancing Business and Personal Life
The Power of Being Uncomfortable
Looking Ahead and Final Advice
Curious About Masterminds? click here to book a call or grab coffee
Connect with Ruth:
Website
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Mar 4, 2025
Mar 4, 2025
5 min
Today, we're diving into the ins and outs of networking, especially in the bustling city of Las Vegas. I know networking can feel overwhelming, but it's vital for small business owners. I'll share tips on finding the right groups, the importance of consistency, and how to strategically network with businesses along the sales food chain. We'll discuss evaluating groups for their vibe and referral effectiveness, the perks of commitment-based groups like La Tip BNI, and the community-focused nature of Chambers and associations. Plus, I'll highlight the benefits of a philanthropic approach to networking and give you practical advice on attending events with a buddy to maximize your efforts. Let's get started!
What You'll Hear:
Introduction to Networking
Choosing the Right Networking Groups
Strategies for Effective Networking
Evaluating Networking Groups
Commitment and Participation
Philanthropic Networking
Final Tips and Conclusion
Curious About Masterminds? click here to book a call or grab coffee
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Feb 28, 2025
Feb 28, 2025
35 min
In this episode of the Catalyst podcast, we are joined by Chuck Gorder, the founder of ZooZoo Web and ReadySet Promo. We dive deep into Chuck's journey as a business owner, exploring the evolution of his two companies. Chuck shares insights into web and app development, explaining the differences between building software platforms like ReadySet Promo and custom web applications. We also tackle the concepts of starting small, testing, and scaling in digital marketing. Chuck offers compelling examples of innovative projects, like an RFID-embedded pearl and an emergency app integrated with lip gloss. We also explore the importance of transparency in software development and the distinction between marketing and sales. Lastly, Chuck discusses his 'Nail Your Marketing in One Day' program and the benefits of joining a mastermind group for business growth and personal accountability. Tune in to get actionable insights and inspiration for your entrepreneurial journey.
What You'll Hear:
Introduction to the Catalyst Podcast
Chuck Gorder's Journey into Web Development
The Evolution of ReadySet Promo
Understanding Web Applications and Platforms
Innovative Projects by Chuck Gorder
Challenges in Software Development and Marketing
The Importance of Mastermind Groups
Balancing Business and Personal Life
New Marketing Perspective for Small Businesses
The Importance of Strategy in Business
Understanding Your Audience and Intent
The Power of Focused Activity and Feedback
Developing a Sales Pipeline
Call to Action and Contact Information
The Value of Masterminds
Coaches Corner and Final Thoughts
Curious About Masterminds? click here to book a call or grab coffee
Connect with Chuck:
Website
chuck@zoozooweb.com
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Feb 25, 2025
Feb 25, 2025
5 min
Today we're diving into the heart of what really drives a company: core values and company culture. I'm super excited to tackle this topic because it’s often overlooked but absolutely crucial. Many business leaders struggle to define their core values, and that can steer their company off course. In this episode, I'll share how I work with small businesses to rebuild and truly understand their core values, incorporating them into hiring processes, employee coaching, and supplier engagements. These values aren't just lofty ideals—they’re the foundation for thriving company culture. Stay tuned to discover how identifying and implementing core values can empower your team and drive your business to new heights.
What You'll Hear:
Identifying Core Values
Rebuilding Core Values with Leadership
Implementing Core Values in Company Culture
Core Values in Hiring and Supplier Engagement
Using Core Values for Performance Management
Empowering Teams with Core Values
Core Values in Marketing
Curious About Masterminds? click here to book a call or grab coffee
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.

Feb 21, 2025
Feb 21, 2025
26 min
In this episode, we dive into the world of managed IT services with John, an IT managed service and consulting expert based in Las Vegas. We explore what prompted him to start his own business, the significance of managed IT services in the business community, and his participation in the Catalyst Incubator Mastermind. John shares invaluable insights into the common IT challenges faced by small businesses, the importance of cybersecurity, and the role of multi-factor authentication. We discuss the benefits of using password managers, the impact of cybersecurity on brand reputation, and the essential elements of running a successful business. Tune in to learn about the biggest mistakes small businesses make in IT and how John's services can help streamline your operations and protect your data.
What You'll Hear:
Introduction to Managed Services
Importance of IT in Small Businesses
Cybersecurity Challenges
Understanding Multi-Factor
Authentication (MFA)
Password Management Tips
Common Mistakes in Cybersecurity
Phishing and Email Compromise
The Value of Managed Service Providers
The Importance of Preventative IT Measures
The Impact of Brand Reputation
Transitioning to Business
Ownership Challenges and Learning Moments in Business
The Value of Peer Support and Masterminds
Goals and Ideal Clients for the Coming Year
Evaluating and Optimizing IT Costs
HIPAA Compliance and Future Plans
Final Thoughts and Contact Information
Curious About Masterminds? click here to book a call or grab coffee
Connect with John:
Website
Connect with us:
@catalystmastermind | Youtube
Produced By: Podcast & Co.







